Pacific Brands to Reduce Product Numbers

Pacific Brands Ltd (ASX:PBG) plans to reduce the number of its products by up to 20%. Paul Moore (CEO) said that having over 140,000 lines was too complex. Moore told shareholders that sales and profits for the first four months of 2006-07 were better than for the same period in the previous year.

Pacific Brands will benefit significantly by reducing the product range. It will help cut stock levels and inventory costs. This has to be seen as a positive move by management to control costs in the business.

Pacific Brands Limited manufactures, imports, markets and wholesales a wide range of consumer goods primarily in Australia and New Zealand. The group has four operating divisions: Underwear and Hosiery, Outerwear and Sport, Home Comfort and Footwear.

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